%0 Journal Article %1 78one8 %A Brauer, Wolfgang %D 1998 %J ASW %K internet internet_branding lv_crossmedia lv_crossmedia_4 markenführung online vertrauensbildung %P 102 %T Marken im Informationszeitalter, Teil 2 Internet-Branding %V 11

@article{78one8, added-at = {2008-05-18T18:04:53.000+0200}, author = {Brauer, Wolfgang}, biburl = {https://www.bibsonomy.org/bibtex/27a261c9186e6c445d3ea0d4c9d11bfec/giulia}, interhash = {57272a7f93d0640af657b00de9b20d24}, intrahash = {7a261c9186e6c445d3ea0d4c9d11bfec}, journal = {ASW}, keywords = {internet internet_branding lv_crossmedia lv_crossmedia_4 markenführung online vertrauensbildung}, pages = 102, timestamp = {2008-05-18T18:04:54.000+0200}, title = {Marken im Informationszeitalter, Teil 2 Internet-Branding}, volume = 11, year = 1998 }