%0 Book %1 mcluhan_gutenberg_1962 %A McLuhan, Marshall %D 1962 %I University of Toronto Press %K / Arts Aspects Communication Design Disciplines Engineering Essays, Graphic Language Media Printing, Science Social Studies, Technology Typography, \& and civilization, culture, %T The Gutenberg Galaxy: The Making of Typographic Man %X The Gutenberg Galaxy catapulted Marshall McLuhan to fame as a media theorist and, in time, a new media prognosticator. Fifty years after its initial publication, this landmark text is more significant than ever before. Readers will be amazed by McLuhan's prescience, unmatched by anyone since, predicting as he did the dramatic technological innovations that have fundamentally changed how we communicate. The Gutenberg Galaxy foresaw the networked, compressed ‘global village' that would emerge in the late-twentieth and twenty-first centuries - despite having been written when black-and-white television was ubiquitous. %@ 9781442612693

@book{mcluhan_gutenberg_1962, abstract = {The Gutenberg Galaxy catapulted Marshall {McLuhan} to fame as a media theorist and, in time, a new media prognosticator. Fifty years after its initial publication, this landmark text is more significant than ever before. Readers will be amazed by {McLuhan}'s prescience, unmatched by anyone since, predicting as he did the dramatic technological innovations that have fundamentally changed how we communicate. The Gutenberg Galaxy foresaw the networked, compressed ‘global village' that would emerge in the late-twentieth and twenty-first centuries - despite having been written when black-and-white television was ubiquitous.}, added-at = {2014-11-20T12:13:56.000+0100}, author = {McLuhan, Marshall}, biburl = {https://www.bibsonomy.org/bibtex/290937b42a53ab487a6350424648610c7/rlipp}, interhash = {6b4c8bfc56c9c18dc6a7fa71702912f1}, intrahash = {90937b42a53ab487a6350424648610c7}, isbn = {9781442612693}, keywords = {/ Arts Aspects Communication Design Disciplines Engineering Essays, Graphic Language Media Printing, Science Social Studies, Technology Typography, \& and civilization, culture,}, language = {en}, publisher = {University of Toronto Press}, shorttitle = {The Gutenberg Galaxy}, timestamp = {2014-11-20T12:13:56.000+0100}, title = {The Gutenberg Galaxy: The Making of Typographic Man}, year = 1962 }