Author of the publication

Consumer behavior

, , and . McGraw-Hill/Irwin series in marketing McGraw-Hill/Irwin, Boston, Mass. u.a., 9. ed edition, (2004)

Please choose a person to relate this publication to

To differ between persons with the same name, the academic degree and the title of an important publication will be displayed. You can also use the button next to the name to display some publications already assigned to the person.

 

Other publications of authors with the same name

Marketing research: measurement and method ; a text with cases, and . Macmillan, New York u.a., 2. ed edition, (1980)Essentials of marketing research, and . Macmillan, New York u.a., 2. printing edition, (1994)Consumer behavior, , and . The Irwin series in marketing Irwin, Chicago u.a., 6. ed edition, (1995)Consumer behavior, , and . Business Publ., Plano, Tex., 3. ed edition, (1986)Consumer behavior, , and . Business Publ., Plano, Tex., Rev. ed edition, (1983)Marketing research, and . Macmillan series in marketing Macmillan u.a., New York, NY, 5. ed edition, (1990)Consumer behavior, , and . McGraw-Hill/Irwin series in marketing McGraw-Hill/Irwin, Boston, Mass. u.a., 9. ed edition, (2004)Consumer behavior, , and . Business Publ., Dallas, Tex. u.a., (1980)