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Disambiguation of "Malhotra, Naresh K."

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Marketing research

, and . Pearson Education, Harlow u.a., Upd. 2. European ed. edition, (2006)

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Kunal Malhotra

Naresh Yallapragada

Maharaj Krishen Malhotra

Joginder Kumar Malhotra

Uma-Naresh Niranjan

 

Other publications of authors with the same name

A Longitudinal Model of Continued IS Use: An Integrative View of Four Mechanisms Underlying Postadoption Phenomena., and . Manag. Sci., 51 (5): 741-755 (2005)Predicting System Usage from Intention and Past Use: Scale Issues in the Predictors., and . Decis. Sci., 36 (1): 187-196 (2005)Research Note - Two Competing Perspectives on Automatic Use: A Theoretical and Empirical Comparison., , and . Inf. Syst. Res., 16 (4): 418-432 (2005)Unique marketing challenges at the frontiers of technology: an integrated perspective., , and . Int. J. Technol. Manag., 28 (1): 8-30 (2004)Technology transformation and purposed play: model development and implications for high tech product development., and . Int. J. Technol. Manag., 28 (1): 62-87 (2004)Internet Users' Information Privacy Concerns (IUIPC): The Construct, the Scale, and a Causal Model., , and . Inf. Syst. Res., 15 (4): 336-355 (2004)Marketing research, and . Pearson Education, Harlow u.a., Upd. 2. European ed. edition, (2006)Common Method Variance in IS Research: A Comparison of Alternative Approaches and a Reanalysis of Past Research., , and . Manag. Sci., 52 (12): 1865-1883 (2006)Marketing research. Prentice-Hall, London u.a., 3. ed edition, (1999)Marketing research. Pearson, Prentice Hall, Upper Saddle River,NJ, 4. ed., internat. ed edition, (2004)