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Key-Account-Management

. Gabler-Edition Wissenschaft Dt. Univ.-Verl. u.a., Wiesbaden, 1. Aufl. edition, (2001)

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Sales force modeling: State of the field and research agenda, , , , , , , , , and 1 other author(s). (2010)Key-Account-Management. Gabler-Edition Wissenschaft Dt. Univ.-Verl. u.a., Wiesbaden, 1. Aufl. edition, (2001)Preismanagement im B2B-Bereich: was Pricing Profis anders machen, , and . Management Know-how Inst. f. Marktorientierte Unternehmensführung, Mannheim, (2005)