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Finding the right consumer: optimizing for conversion in display advertising campaigns.

, , , and . WSDM, page 473-482. ACM, (2012)

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Distributed Mediation Using a Light-Weight OODBMS., and . ECOOP Workshops, volume 1743 of Lecture Notes in Computer Science, page 213. Springer, (1999)Translating relevance scores to probabilities for contextual advertising., , , , and . CIKM, page 1899-1902. ACM, (2009)duplicate Robust classification of rare queries using web knowledge, , , , , and . SIGIR '07: Proceedings of the 30th annual international ACM SIGIR conference on Research and development in information retrieval, page 231--238. New York, NY, USA, ACM, (2007)Data Science for the Real Estate Industry., , and . KDD, page 3559-3560. ACM, (2020)Focused matrix factorization for audience selection in display advertising., , , , , and . ICDE, page 386-397. IEEE Computer Society, (2013)Querying XML data sources in DB2: the XML Wrapper., and . ICDE, page 809-820. IEEE Computer Society, (2003)To swing or not to swing: learning when (not) to advertise., , , , , , , and . CIKM, page 1003-1012. ACM, (2008)Efficiently encoding term co-occurrences in inverted indexes., , , and . CIKM, page 307-316. ACM, (2011)The anatomy of an ad: structured indexing and retrieval for sponsored search., , , and . WWW, page 101-110. ACM, (2010)On the Memory Requirements of XPath Evaluation over XML Streams., , and . PODS, page 177-188. ACM, (2004)