Site of one of the ancient sages of the PC software world, a key person behind Visicalc. 20-somethings: Visicalc was the Big Thing in spreadsheets before Lotus 1-2-3. Teens and younger: 1-2-3 was the Big Thing before Excel.
Dan Bricklin's blog entry about what makes the Long Tail work, why targeting your effort at selling to the Long Tail may not be a good idea, and what would make such targeting the right choice.
Per Bud Gibson: "The O'Reilly publishing group's blog about what they think is the next big thing. Important because these guys are so heavily wired into "The Valley" (i.e., San Francisco and Silicon Valley). "
Chris Anderson's blog about the shift away from mass marketing toward niche marketing, and the implications of this (and other effects of the IT revolution that make Long Tail possible) for the future of society.