Die Gruppe weist über 5000 Mitglieder auf. Themenfelder sind Bannervermarktung, E-Mail-Marketing, Affiliate-Marketing, Mobile-Marketing, SEO, SEM. Einmal im Monat findet ein online Marketing Stammtisch statt.
Eine Studie ist der Frage nachgegangen, welche Aufmerksamkeit die organischen Treffer der Google Ergebnisliste ernten. Verglichen wurden diese Werte mit der Aufmerksamkeit, die Google AdWords geschenkt wird. 76% aller Klicks in der Ergebnisliste ernten die organischen Treffer. 12% erhalten die sogenannten TOP-Links. Das sind bezahlte Google Anzeigen die farblich unterlegt, oberhalb der Ergebnisliste dargestellt werden. [...]
According to Google, 97% of consumers search for local businesses online. Submitting your local offices and shops is a good idea as a best practice for Global SEO. A lot of users will use “Keyword+location” when they make a local search for services or product.
With the extensive localisation controls provided in Google's webmaster tools these days, is there still a case for multinational strategies using local TLDs for SEO benefit?
Mobile advertising is exploding. The opportunities for developers and publishers to make money through mobile advertising has grown exponentially in the last couple of years. There are a ...
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