- Die Zeiten, in denen Produktmängel oder miese Werbekampagnen ausgesessen werden konnten, sind vorbei. Soziale Netzwerke dienen als Pranger.
- 4. Workshop Digitale Soziale Netze
- Proceedings of the 20th international conference companion on World wide web, page 327--328. New York, NY, USA, ACM, (2011)
- IJWBC 7(4):407-428 (2011)
- Distrib. Parallel Databases (June 2011)
- WSDM '08: Proceedings of the international conference on Web search and web data mining, page 183--194. New York, NY, USA, ACM, (2008)
- Social Media Magazin (2011)
- Hochschule Darmstadt, (2010)
- Journal of Information Science 37(2):120-136 (2011)
- Fraunhofer-Institut für Arbeitswirtschaft und Organisation, Stuttgart, (2010)
- Social Media Magazin (2010)
- Wiley & Sons, Hoboken, (2011)
- Proceedings of the 9th ACM SIGCOMM conference on Internet measurement conference, page 49--62. New York, NY, USA, ACM, (2009)
- Search (2011)
- Being networked and being engaged: the impact of social networking on ecommerce information behaviorProceedings of the 2011 iConference, page 130--136. New York, NY, USA, ACM, (2011)
- Handbook of Marketing and Society 2001, page 506-518. Sage, Thousand Oaks, New Delhi, Sage, (2001)
- Universität Oldenbourg fakultät II Informatik, Wirtschaft und Rechtswissenschaften, (2009)
- Proceedings of the 34th international ACM SIGIR conference on Research and development in Information, page 1283--1284. New York, NY, USA, ACM, (2011)
- Journal of Interactive Advertising (2009)


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