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Disambiguation of "Lilien, Gary L."

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Editorial - The Science-to-Practice Initiative: Getting New Marketing Science Thinking into the Real World.

, , , and . Marketing Science, 31 (1): 1-3 (2012)

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Alexander Gary

Klaus Gary

Lilien Schelensky

Regina Gary

Bente Gary

 

Other publications of authors with the same name

Marketing models, , and . Prentice-Hall, Englewood Cliffs, NJ u.a., (1992)Prediction Markets as institutional forecasting support systems., , , and . Decis. Support Syst., 49 (4): 404-416 (2010)Offering Online Recommendations with Minimum Customer Input Through Conjoint-Based Decision Aids., , , and . Mark. Sci., 27 (3): 443-460 (2008)How Incorporating Feedback Mechanisms in a DSS Affects DSS Evaluations., , , , and . Inf. Syst. Res., 20 (4): 527-546 (2009)DSS Effectiveness in Marketing Resource Allocation Decisions: Reality vs. Perception., , , and . Inf. Syst. Res., 15 (3): 216-235 (2004)Preface., and . Marketing, volume 5 of Handbooks in operations research and management science, North-Holland, (1993)Editorial - The Science-to-Practice Initiative: Getting New Marketing Science Thinking into the Real World., , , and . Marketing Science, 31 (1): 1-3 (2012)2007 ISMS Practice Prize Competition - Special Section Introduction., and . Marketing Science, 28 (4): 617-619 (2009)Effective Marketing Science Applications: Insights from the ISMS-MSI Practice Prize Finalist Papers and Projects., , and . Marketing Science, 32 (2): 229-245 (2013)The Marketing Engineering Imperative: Introduction to the Special Issue., and . Interfaces, 31 (3-Supplement): S1-S7 (2001)