But the Schultz memo is interesting and useful nonetheless, because it shows that even an iconic company that serves a highly addictive product can water down the immense value of its brand by expanding too far and too fast and in too many directions at o
J. Mori, T. Tsujishita, Y. Matsuo, и M. Ishizuka. International Semantic Web Conference, том 4273 из Lecture Notes in Computer Science, стр. 487-500. Springer, (2006)