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Ralf Schengber (2011): Social Media Einfluss auf das Kaufverhalten
http://www.dsaf.de/downloads/Studie_-_Social_Media_Einfluss_auf_das_Kaufverhalten_im_Internet.pdf
http://www.dsaf.de/downloads/Studie_-_Social_Media_Einfluss_auf_das_Kaufverhalten_im_Internet.pdf
a year and 2 months ago
by
griesbau
1
Einfluss
Kaufverhalten
Media
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om09
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om09
(0)
Social Media für B2B-Dienstleister - CHECK.point-elearning.de
http://www.checkpoint-elearning.de/article/10645.html
http://www.checkpoint-elearning.de/article/10645.html
a year and 2 months ago
by
griesbau
1
B2B-Dienstleister
Media
Social
om09
B2B-Dienstleister
Media
Social
om09
(0)
Social Capital: The Currency of the Social Economy - Brian Solis
http://www.briansolis.com/2010/03/social-capital-the-currency-of-digital-citizens/
http://www.briansolis.com/2010/03/social-capital-the-currency-of-digital-citizens/
a year and 4 months ago
by
griesbau
1
Capital
Currency
Economy
Social
monitoring
om09
Capital
Currency
Economy
Social
monitoring
om09
(0)
Deutsches Institut für Marketing - Studie Social Media Marketing (SMM).pdf (application/pdf-Objekt)
http://www.marketinginstitut.biz/media/Deutsches%20Institut%20f%C3%BCr%20Marketing%20-%20Studie%20Social%20Media%20Marketing%20(SMM).pdf
http://www.marketinginstitut.biz/media/Deutsches%20Institut%20f%C3%BCr%20Marketing%20-%20Studie%20Social%20Media%20Marketing%20(SMM).pdf
a year and 4 months ago
by
griesbau
2
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Deutsches
Institut
Marketing
Media
Social
Studie
für
om09
smm
-
Deutsches
Institut
Marketing
Media
Social
Studie
für
om09
smm
(0)
Soziale Netzwerke: Die größten PR-Desaster im Internet und ihre Folgen - Nachrichten Wirtschaft - Webwelt & Technik - WELT ONLINE
Die Zeiten, in denen Produktmängel oder miese Werbekampagnen ausgesessen werden konnten, sind vorbei. Soziale Netzwerke dienen als Pranger. ·
http://www.welt.de/wirtschaft/webwelt/article13735616/Die-groessten-PR-Desaster-im-Internet-und-ihre-Folgen.html
Die Zeiten, in denen Produktmängel oder miese Werbekampagnen ausgesessen werden konnten, sind vorbei. Soziale Netzwerke dienen als Pranger. ·
http://www.welt.de/wirtschaft/webwelt/article13735616/Die-groessten-PR-Desaster-im-Internet-und-ihre-Folgen.html
a year and 5 months ago
by
griesbau
1
desaster
marketing
media
om09
social
desaster
marketing
media
om09
social
(0)
Aßmann: Social Media Monitoring - Das Blog zur Masterarbeit
http://social-media-monitoring.blogspot.com/
http://social-media-monitoring.blogspot.com/
a year and 6 months ago
by
griesbau
1
Masterarbeit
blog
media
monitoring
om09
social
Masterarbeit
blog
media
monitoring
om09
social
(0)
Social Media Monitoring Wiki - A Wiki of Social Media Monitoring Solutions
http://wiki.kenburbary.com/social-meda-monitoring-wiki
http://wiki.kenburbary.com/social-meda-monitoring-wiki
a year and 6 months ago
by
griesbau
2
-
A
Media
Monitoring
Social
Solutions
Wiki
monitoring
of
om09
smm
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A
Media
Monitoring
Social
Solutions
Wiki
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(0)
The 10 Social Media Metrics Your Company Should Monitor - SocialTimes.com
http://socialtimes.com/social-media-metrics_b2950
http://socialtimes.com/social-media-metrics_b2950
a year and 6 months ago
by
griesbau
1
media
monitoring
om09
smm
social
media
monitoring
om09
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social
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Social Science Theories - Social Marketing
http://socialmarketing.wetpaint.com/page/Social+Science+Theories
http://socialmarketing.wetpaint.com/page/Social+Science+Theories
a year and 6 months ago
by
griesbau
1
-
Marketing
Science
Social
Theories
model
modell
om09
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theories
theory
-
Marketing
Science
Social
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model
modell
om09
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theory
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A Wiki of Social Media Monitoring Solutions
http://wiki.kenburbary.com/
http://wiki.kenburbary.com/
a year and 6 months ago
by
griesbau
4
media
monitoring
om09
smm
social
tool
media
monitoring
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smm
social
tool
(0)
WWW 2011 Proceedings and Supplemental Publication
http://www.www2011india.com/proceeding/forms/pcontents.htm
http://www.www2011india.com/proceeding/forms/pcontents.htm
a year and 6 months ago
by
griesbau
2
2011
proceedings
retrieval
social
www
2011
proceedings
retrieval
social
www
(0)
ACM Web Science Conference 2011: Program
http://www.websci11.org/program/
http://www.websci11.org/program/
a year and 8 months ago
by
griesbau
1
2011:
ACM
Conference
Program
Science
Web
cvk
social
web
2011:
ACM
Conference
Program
Science
Web
cvk
social
web
(0)
CHI09-Evans-Poster.png (PNG Image, 674x678 pixels)
http://brynnevans.com/papers/CHI09-Evans-Poster.png
http://brynnevans.com/papers/CHI09-Evans-Poster.png
a year and 8 months ago
by
griesbau
1
Poster
Search
Social
Poster
Search
Social
(0)
Statistical Cybermetrics Research Group, Publications, University of Wolverhampton
http://cybermetrics.wlv.ac.uk/resources.htm
http://cybermetrics.wlv.ac.uk/resources.htm
a year and 8 months ago
by
griesbau
1
2.0
bisibs2
dipf
social
tools
web
2.0
bisibs2
dipf
social
tools
web
(0)
Mike Thelwall - CV for webometrics, link analysis, social network sites, sentiment analysis, blog analysis - not to be confused with Michael Thelwell
http://www.scit.wlv.ac.uk/~cm1993/mycv.html
http://www.scit.wlv.ac.uk/~cm1993/mycv.html
a year and 8 months ago
by
griesbau
2
experte
mike
social
thelwall
web
experte
mike
social
thelwall
web
(0)
The Growth of Social Media: An Infographic | Search Engine Journal
http://www.searchenginejournal.com/the-growth-of-social-media-an-infographic/32788/
http://www.searchenginejournal.com/the-growth-of-social-media-an-infographic/32788/
a year and 8 months ago
by
griesbau
2
growth
infographic
media
om09
social
growth
infographic
media
om09
social
(0)
Website Analysis & Internet Marketing | WooRank
http://www.woorank.com/
http://www.woorank.com/
a year and 10 months ago
by
griesbau
6
analysis
controlling
media
om09
seo
social
tool
analysis
controlling
media
om09
seo
social
tool
(0)
Johanna Blakley: Social media and the end of gender | Video on TED.com
http://www.ted.com/talks/lang/eng/johanna_blakley_social_media_and_the_end_of_gender.html
http://www.ted.com/talks/lang/eng/johanna_blakley_social_media_and_the_end_of_gender.html
a year and 11 months ago
by
griesbau
1
diversity
gender
media
social
diversity
gender
media
social
(0)
Research on Social Network Sites
http://www.danah.org/researchBibs/sns.php
http://www.danah.org/researchBibs/sns.php
a year and 11 months ago
by
griesbau
1
Bibliography
Network
Research
Sites
Social
cvk
on
Bibliography
Network
Research
Sites
Social
cvk
on
(0)
Weiterbildung am Duisburg Learning Lab | online-campus.net
http://online-campus.net/
http://online-campus.net/
2 years ago
by
griesbau
3
Media
Social
Weiterbildung
Media
Social
Weiterbildung
(0)
The Role of Marketing in Social Media: How Online Consumer Reviews Evolve
Yubo Chen
,
Scott Fay
, and
Qi Wang
.
Journal of Interactive Marketing
25(2):85 - 94
(
2011
)
Yubo Chen
,
Scott Fay
, and
Qi Wang
.
Journal of Interactive Marketing
25(2):85 - 94
(
2011
)
2 months and 21 days ago
by
griesbau
1
Consumer
Evolve
How
Media
Online
Reviews
om09
social
Consumer
Evolve
How
Media
Online
Reviews
om09
social
(0)
URL
DOI
TeX
Online Social Media as a Driver of Buzz Marketing: Who’s Riding?
Khan Md. Raziuddin Taufique
, and
Faisal Mohammad Shahriar
.
(
2011
)
Khan Md. Raziuddin Taufique
, and
Faisal Mohammad Shahriar
.
(
2011
)
4 months and 9 days ago
by
griesbau
2
Buzz
Driver
Marketing
Media
Online
Social
a
as
of
om09
Buzz
Driver
Marketing
Media
Online
Social
a
as
of
om09
(0)
URL
DOI
TeX
Brand Communication In Twitter – A Case Study On Adidas
Nina Krüger
,
Stefan Stieglitz
, and
Potthoff Tobias
.
PACIS 2012 Proceedings,
Paper 161,
(
2012
)
Nina Krüger
,
Stefan Stieglitz
, and
Potthoff Tobias
.
PACIS 2012 Proceedings,
Paper 161,
(
2012
)
5 months and 21 days ago
by
griesbau
1
media
monitoring
om09
social
twitter
media
monitoring
om09
social
twitter
(0)
URL
DOI
TeX
Social media and political communication: a social media analytics framework
Stefan Stieglitz
, and
Linh Dang-Xuan
.
Social Network Analysis and Mining
(
2012
)
Stefan Stieglitz
, and
Linh Dang-Xuan
.
Social Network Analysis and Mining
(
2012
)
5 months and 21 days ago
by
griesbau
1
media
monitoring
om09
social
media
monitoring
om09
social
(0)
URL
DOI
TeX
Two hearts in three-quarter time: How to waltz the social media/viral marketing dance
Andreas M. Kaplan
, and
Michael 2011 Haenlein
.
Business Horizons
54(3):253-263
(
2011
)
Andreas M. Kaplan
, and
Michael 2011 Haenlein
.
Business Horizons
54(3):253-263
(
2011
)
5 months and 29 days ago
by
griesbau
2
marketing
media
om09
social
marketing
media
om09
social
(0)
URL
DOI
TeX
2012 Social Media Marketing Industry Report, How Marketers Are Using Social Media to Grow Their Businesses
M. Stelzner
.
Social Media Examiner,
(
2012
)
M. Stelzner
.
Social Media Examiner,
(
2012
)
5 months and 29 days ago
by
griesbau
1
Marketing
Media
om09
social
Marketing
Media
om09
social
(0)
URL
DOI
TeX
The impact of electronic word-of-mouth communication: A literature analysis and integrative model
Christy M.K. Cheung
, and
Dimple R. Thadani
.
Decision Support Systems
54(1):461 - 470
(
2012
)
Christy M.K. Cheung
, and
Dimple R. Thadani
.
Decision Support Systems
54(1):461 - 470
(
2012
)
6 months and 7 days ago
by
griesbau
2
Media
marketing
mouth
om09
smm
social
word
Media
marketing
mouth
om09
smm
social
word
(0)
URL
DOI
TeX
Two hearts in three-quarter time: How to waltz the social media/viral marketing dance
Andreas M. Kaplan
, and
Michael Haenlein
.
Business Horizons
54(3):253 - 263
(
2011
)
SPECIAL ISSUE: SOCIAL MEDIA.
Andreas M. Kaplan
, and
Michael Haenlein
.
Business Horizons
54(3):253 - 263
(
2011
)
SPECIAL ISSUE: SOCIAL MEDIA.
6 months and 7 days ago
by
griesbau
2
How
Two
dance
hearts
in
marketing
media/viral
om09
smm
social
the
three-quarter
time:
to
waltz
How
Two
dance
hearts
in
marketing
media/viral
om09
smm
social
the
three-quarter
time:
to
waltz
(0)
URL
DOI
TeX
Defining and exposing privacy issues with social media
Jacob Blasbalg
,
Ryan Cooney
, and
Steven Fulton
.
J. Comput. Sci. Coll.
28(2):6–14
(
December 2012
)
Jacob Blasbalg
,
Ryan Cooney
, and
Steven Fulton
.
J. Comput. Sci. Coll.
28(2):6–14
(
December 2012
)
6 months and 7 days ago
by
griesbau
2
cvk
media
om09
privacy
social
cvk
media
om09
privacy
social
(0)
URL
DOI
TeX
Can You Measure the ROI of your Social Media Marketing?
Donna L. Hoffmann
, and
Marek Fodor
.
MIT Sloan Management Review
52(10):40-49
(
2010
)
Donna L. Hoffmann
, and
Marek Fodor
.
MIT Sloan Management Review
52(10):40-49
(
2010
)
6 months and 23 days ago
by
griesbau
1
Monitoring
controlling
media
roi
social
Monitoring
controlling
media
roi
social
(0)
URL
DOI
TeX
The Impact of New Media on Customer Relationships
Thorsten Hennig-Thurau
,
Edward C. Malthouse
,
Christian Friege
,
Sonja Gensler
,
Lara Lobschat
,
Arvind Rangaswamy
, and
Bernd Skiera
.
Journal of Service Research
13(3):311-330
(
2010
)
Thorsten Hennig-Thurau
,
Edward C. Malthouse
,
Christian Friege
,
Sonja Gensler
,
Lara Lobschat
,
Arvind Rangaswamy
, and
Bernd Skiera
.
Journal of Service Research
13(3):311-330
(
2010
)
6 months and 26 days ago
by
griesbau
1
Marketing
Media
Social
om09
Marketing
Media
Social
om09
(0)
URL
DOI
TeX
Social Network Analysis and Mining for Business Applications
Francesco Bonchi
,
Carlos Castillo
,
Aristides Gionis
, and
Alejandro Jaimes
.
ACM Trans. Intell. Syst. Technol.
2(3):22:1--22:37
(
May 2011
)
Francesco Bonchi
,
Carlos Castillo
,
Aristides Gionis
, and
Alejandro Jaimes
.
ACM Trans. Intell. Syst. Technol.
2(3):22:1--22:37
(
May 2011
)
8 months ago
by
griesbau
1
analyis
and
mining
network
social
analyis
and
mining
network
social
(0)
URL
DOI
TeX
Cognitive Surplus. Creativity and Generosity in a Connected Age
Clay Shirky
.
Penguin,
New York,
(
2010
)
Clay Shirky
.
Penguin,
New York,
(
2010
)
8 months ago
by
griesbau
2
cognitive
shirky
social
surplus
web
cognitive
shirky
social
surplus
web
(0)
URL
DOI
TeX
Broadcast yourself: understanding YouTube uploaders
Yuan Ding
,
Yuan Du
,
Yingkai Hu
,
Zhengye Liu
,
Luqin Wang
,
Keith Ross
, and
Anindya Ghose
.
Proceedings of the 2011 ACM SIGCOMM conference on Internet measurement conference,
page 361--370.
New York, NY, USA,
ACM,
(
2011
)
Yuan Ding
,
Yuan Du
,
Yingkai Hu
,
Zhengye Liu
,
Luqin Wang
,
Keith Ross
, and
Anindya Ghose
.
Proceedings of the 2011 ACM SIGCOMM conference on Internet measurement conference,
page 361--370.
New York, NY, USA,
ACM,
(
2011
)
8 months ago
by
griesbau
2
Broadcast
YouTube
sharing
social
understanding
uploaders
yourself
youtube
Broadcast
YouTube
sharing
social
understanding
uploaders
yourself
youtube
(0)
URL
DOI
TeX
Investigation of the role of similarity measure and ranking algorithm in mining social networks
Rasim Alguliev
,
Ramiz Aliguliyev
, and
Fadai Ganjaliyev
.
J. Inf. Sci.
37(3):229--234
(
June 2011
)
Rasim Alguliev
,
Ramiz Aliguliyev
, and
Fadai Ganjaliyev
.
J. Inf. Sci.
37(3):229--234
(
June 2011
)
11 months ago
by
griesbau
2
measures
mining
networks
ranking
similarity
social
measures
mining
networks
ranking
similarity
social
(0)
URL
DOI
TeX
Enhancing Social Interactions at Conferences
Martin Atzmueller
,
Dominik Benz
,
Stephan Doerfel
,
Andreas Hotho
,
Robert Jäschke
,
Bjoern Elmar Macek
,
Folke Mitzlaff
,
Christoph Scholz
, and
Gerd Stumme
.
it - Information Technology
53(3):101--107
(
May 2011
)
Martin Atzmueller
,
Dominik Benz
,
Stephan Doerfel
,
Andreas Hotho
,
Robert Jäschke
,
Bjoern Elmar Macek
,
Folke Mitzlaff
,
Christoph Scholz
, and
Gerd Stumme
.
it - Information Technology
53(3):101--107
(
May 2011
)
a year ago
by
griesbau
10
Conferences
Enhancing
Interactions
Social
at
conferator
hotho
mobile
Conferences
Enhancing
Interactions
Social
at
conferator
hotho
mobile
(0)
URL
DOI
TeX
The Many Ways of Searching the Web Together: A Comparison of Social Search Engines
Manuel Burghardt
,
Markus Heckner
, and
Christian Wolff
.
2,
page 1--28.
Emerald Group Publishing Limited,
(
2012
)
Manuel Burghardt
,
Markus Heckner
, and
Christian Wolff
.
2,
page 1--28.
Emerald Group Publishing Limited,
(
2012
)
a year ago
by
griesbau
2
Comparison
Engines
Many
Search
Searching
Social
Together
Ways
Web
search
social
Comparison
Engines
Many
Search
Searching
Social
Together
Ways
Web
search
social
(0)
URL
DOI
TeX
Exploration & Promotion : Einführungsstrategien von Corporate Social Software
Alexander Richter
, and
Alexander Stocker
.
February,
page 1114--1123.
(
2011
)
Alexander Richter
, and
Alexander Stocker
.
February,
page 1114--1123.
(
2011
)
a year and a month ago
by
griesbau
3
corporate
einführungsstrategien
promotion
social
wissensmanagement
corporate
einführungsstrategien
promotion
social
wissensmanagement
(0)
URL
DOI
TeX
Social Software in Unternehmen
S. Manouchehri Far
.
Josef Eul,
Lohmar, Köln,
(
2010
)
S. Manouchehri Far
.
Josef Eul,
Lohmar, Köln,
(
2010
)
a year and a month ago
by
griesbau
2
Wissensmanagement
social
software
unternehmen
wissensmanagement
Wissensmanagement
social
software
unternehmen
wissensmanagement
(0)
URL
DOI
TeX
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