This post provides an annotated bibliography of some work on using social media (in particular Facebook) as a pre-registration/pre-university/induction tool. The references given can also be found at my Delicious site. Some examples of the use of Facebook for induction purposes are given at the end.
M. Ebner, and W. Nagler. Proceedings of World Conference on Educational Multimedia, Hypermedia and Telecommunications 2010, page 4001-4010. Chesapeake, Association for the Advancement of Computing in Education (AACE), (2010)