Last week's Mozinar on foreign language SEO offered stellar advice for localizing and/or translating your site content to reach customers you wouldn't reach otherwise. Today, Zeph Snapp is back to share more tips and answer Q&A from the Mozinar.
With the extensive localisation controls provided in Google's webmaster tools these days, is there still a case for multinational strategies using local TLDs for SEO benefit?
L. Müller, J. Griesbaum, and T. Monadl. Proceedings of the IADIS International conference ICT, Society and Human Beings 2013 and IADIS International conference e-Commerce 2013, Section II, page 19-26. (2013)
I. Cvijikj, and F. Michahelles. Proceedings of the 15th International Academic MindTrek Conference: Envisioning Future Media Environments, page 175--182. New York, NY, USA, ACM, (2011)